Much-loved for its fashion-approach to lingerie, Love Stories got a warm welcome from boutiques, concepts stores and multi-brand stores worldwide – showcased amongst other fashion brands, rather than the lingerie department. Each collection is a mix & match extravaganza of prints and patterns. After all, lingerie is part of your outfit, the first layer – your mood for the day.

SWIMCLUB
A lingerie brand first and foremost, Love Stories soon learned that their lovely customers were swimming in their lingerie for a lack of cute swimwear options. What better cue to design a swimwear line? Love Stories’ Swimclub collection was born.

CIRQUE DE LA NUIT
For those extra special occasions (or, really, whenever you feel like it) Cirque De La Nuit is the premium capsule of the Love Stories collection. This is where the design team goes completely overboard with butter soft silk and the finest lace from Italy and France. Inspired by la nuit, this collection is all black everything, always.

READY-TO-WEAR
If it were up to us, we’d be in briefs-‘n-bralette all day, but sometimes you have to leave the house. To get more food. That’s why Love Stories drew up a modest ready-to-wear collection that can be worn in the streets as much as at home. Think co-ord PJ’s all day, silk robes that go so well with heels on a night out, or a slip dress for classy comfort. Bourjois bohemian at its best.

And so it was written, a love story for the ages. A lingerie circus ran by women, for women. Mix & match, do you and embrace your realness - imperfection is far more fun and interesting.